Episode 15: The Vacation Lessons That Can Help Your Business

Jan 22, 2020

 

Why you have to check out today’s podcast:

  • Why taking a vacation or just getting time to have some thinking "white space" will be an advantage to your business.
  • The realities of other people's perfect Instagram photos and why it is essential to not compare yourself to them
  • The substantial difference in being busy and being productive 

 

Summary

My family and I were on vacation in Hawaii and had a good time. We got amazing photos that are Instagram-worthy. But you know what, the whole trip was not as glamorous as it seemed to be. We had major challenges and setbacks, but that doesn't hinder us from enjoying and making the most of these moments.  The good thing is I realized that there are valuable lessons learned from our vacation that can relate to growing your beauty business.

The truth is, it is not always a smooth journey when we are trying to grow our beauty business. We can feel overwhelmed by the bumps and curves that we encounter.  At times...

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Episode 10: How To Be Certain of Your Success

Nov 11, 2019

 Why you have to check out today’s podcast:

  • find out how your confidence is your currency
  • The importance of setting your goals with your deepest whys
  • The value in making a decision and making it work

 Summary

What is success for you?  How will you know that you already succeeded?  Success is a complicated to define and the road to reach it is quite a journey.  The good thing is success is possible to achieve coupled with the right mindset and strategies, be it on your personal or business goals.  Join me today in a very meaningful episode as I guide you on how to be certain of your success.  Know why confidence is the key to building and growing your business.  From showcasing your skills and applying your technical know-hows to making big decisions and scaling your business, confidence plays a very crucial role.  Get inspired on why you need to experience discomforts, changes, failures, and disappointments to help you grow and...

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Episode 8: The New Changes Happening with Social Media You Should Know

Oct 14, 2019

 

Why you have to check out today’s podcast:

  • The importance of getting over your fear in doing videos and what you can do about it
  • Discover the various changes in Facebook that you need to know for your business growth
  • Know the upcoming changes in Instagram to optimize its use as a social media platform

 

Summary

While Facebook and Instagram are popularly known as the two main social media platforms that can help drive a business’s marketing strategy, they are first a business.  And as a business, they keep on changing and improving their products and services meaning the platform.  As their users, we should likewise be smart on how to utilize these platforms to serve our clients better and grow our business as well.

Let me ask you how many times you felt confused by the changes that are happening on social media platforms?  Today’s episode is packed with loads of information and updates that you need to know with Facebook newsfeed,...

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Episode 6: Sell or Be Sold by Grant Cardone

Sep 26, 2019

 

Why you have to check out today’s podcast:

  • How are sales, aside from business affecting life?
  • Know the techniques on how to deal with the negative thoughts of selling
  • Learn the importance of confidently believing in your services

 

Summary

Sales are an absolute component in every business, and selling is a very critical skill to its success.  The book that I’m currently reading entitled Sell or Be Sold by Grant Cardone details the techniques and principles that are vital to master the art of selling.  The author also highlights that sales are affecting not only business, but every area of life.  In this episode, I share the insightful topics in this book and broke them down into a two-part series. Know why you need to understand sales, learn how to deal with the negative thoughts about selling, and discover why it is necessary to believe and convey the value of your services.  Also, find out how commitment levels affect the results you...

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Episode 4: What to Consider Before Starting Facebook and Instagram Ads

Sep 10, 2019

 

Why you should check out today’s podcast:

  • Build your business by learning the seven top tips to consider before starting your Facebook and Instagram ads
  • Running Facebook and Instagram ad campaigns are great ways to increase exposure, share content, and get clients. 
  • Knowing how to start these campaigns is very critical.  It can make or break your marketing strategy. 

 

In this episode, I will detail seven rules to consider before launching your Facebook and Instagram ads.  I'll share the do’s and don’ts so that you can start reaching your target audience and generate more leads/sales for your business.

 

It is critical in your marketing message, and definitely in your advertising to know how to speak to your clients because you do not want to waste your money.  So, you have to know why you are different and how to stand out with your brand marketing message.”

- April Meese

 

Topics Covered:

 01:45...

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