Episode 120: 4 Mistakes to Avoid With Your Own Lash Product Line with Beauty Boss Michelle Rath

Sep 21, 2022

 

What you will learn from this episode:

  • Discover the top 4 mistakes to avoid when starting your own lash product line
  • Learn the behind-the-scenes secrets that most beauty professionals are naive to and don't know about when buying products
  • Hear about the importance of product knowledge in operating your beauty business

 

When running a beauty business, there are ways to scale your income and leverage your time. One of the best ways to increase your income and brand prestige is with your own product line. As with any business endeavor, you can learn the hard way from your mistakes or succeed faster when you learn from others.

In this episode, Michelle Rath, CEO of Sinful Lashes, will share her knowledge and experiences to reveal the top mistakes to avoid when creating your retail product line. Michelle founded Sinful Lashes after a successful career as a Hollywood Stylist in the entertainment industry. In 2011 she wanted a change and took an eyelash...

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