Episode 76 Beauty Boss Series: Sharing Your Story with Elizabeth Molina
What you will learn from this episode:
- Understand why showing your human vulnerabilities and genuinely engaging on your social media helps your audience resonate with you, as well as your business.
- Discover what impact your story can have on the lives of those who needed to hear it and how it is a liberating experience for you too.
- Find out what to do when you are in a seemingly hopeless situation and how to turn it around to be successful in life.
Elizabeth Molina is a Beauty Mentor / Influencer, Founder of theMolinaGlow.com. She is a model on a mission and a Speaker. Elizabeth's personal story of survival has led her to become a catalyst to help people redefine the WHY surrounding beauty practices. Elizabeth will help you find and uncover the reasons behind your beauty choices. Elizabeth's exercises will help you discover your true self and reignite your zest for life.
In this episode, Elizabeth shares the ordeal she went through as a very young woman, and it is...
Episode 75: Better Client Connection With Your Voice with Tracy Goodwin - Unmask the Voice Barriers Blocking Connection
What you will learn from this episode:
- Learn how to make use of your voice to draw in prospective clients for a deeper connection.
- Find out how to sound confident without coming off as arrogant.
- Discover how to start any presentation well, and end strong.
- Learn how your voice can convey the value of beauty business services or turn potential clients away.
Tracy Goodwin helps executives, professionals, and entrepreneurs at the top of their game get to another level of success they didn't even realize possible. Tracy transforms your life by changing how you use your voice to communicate and by shifting the tones in your voice that isn't working for you so you: save time in meetings and getting what you want faster, communicate with clarity and build strong relationships with ease, influence and persuade through emotional connection, and significantly increase financial success quickly.
Have you thought about how your voice is the most powerful tool you can...
Episode 74 Beauty Business Boss Series With Teryn Darling: Following With Your Gut Instinct
Join our FREE workshop and get consistent clients now!
Click here: https://www.aprilmeese.com/live
What you will learn from this episode:
- Find out traditional marketing strategies you can employ that are as effective today as before in getting clients
- Learn a leadership style that keeps together an organization without being controlling
- Find out what's in, what's new, and what works best in the beauty industry to keep you updated with the latest trends and technology
Teryn Darling has been a cosmetic tattoo artist for over 20 years. Her background and experience in body tattooing elevated her to be one of the most skilled, versatile, and standout PMU artists in the industry. She owns the Girlz Ink Studio® along with her partner Kat in Las Vegas, where she proudly trained and now houses several top artists. She became the master distributor for LI Pigments® in 2011, and with that, she started and cultivated the Girlz Ink® Supply Store. She is a...
Episode 73: How Partnerships Can Grow Your Business
Join our FREE workshop and get consistent clients now!
Click here: https://www.aprilmeese.com/live
What you will learn from this episode:
- Learn how to go about forging ideal partnerships that allow for a steady stream of referral clients for your beauty business
- Learn the basics of a collaboration framework that effectively establishes strategic partnerships
- Find out where to look for ideal partners for your beauty business collaborations
- Know what considerations to make when engaging in partnerships so you get a consistent flow of referrals and not just a few of them here and there
To grow your beauty business, it’s a wise idea to create more than one pathway for getting new clients. Other than making a website and growing your presence on social media, referral collaboration partnerships are also one of the best ways to go about expanding your business.
However, It is not just any kind of collaboration, but rather it is strategic partnerships where...
Episode 72: Tips on How to Get More 'Yes' in Your Beauty Business
Resources / Links:
- Coupon Code: CLONE https://www.aprilmeese.com/offers/CyMRty5P?coupon_code=CLONE
How can you be more aligned with your conversations with your clients and prospects?
Let's leverage the power of communication by using persuasive language.
What you will learn from this episode:
- Discover the persuasive words to use for people to book your beauty services
- Learn some key things that align your conversations to attract the right clients to your business
- Find out how to 'future pace' so clients can visually experience your services' benefits which can also boost your sales
- Find a way to eliminate procrastination and get prospective clients to take action sooner rather than later
"Imagine is such a powerful word because you actually help the client, it's called 'future pacing'."
- April Meese
Topics Covered:
01:06 - One of the most powerful words for sales
03:16 - Using this word will bring more legitimacy...
Episode 68: LinkedIn Strategies with Raluca Topor
What you will learn from this episode:
- Find out how to leverage LinkedIn to increase your connections, scale, and grow your beauty business
- Hear many of the ways to make the most of LinkedIn to educate your audience and attract people that you might miss on other platforms
- Discover how you can have the best visibility on Linkedin
- Find out how to best navigate LinkedIn, fully make use of helpful features to do outreach and create relationships to positively impact your business
- Learn how to meet and educate more prospective clients before they even know they need your services.
Summary:
How do you connect with individuals and stay top of their minds through the content you post? Do you want to grow your network, make the most of your connections, and network for collaborations?
You can leverage the power of LinkedIn. Try the strategies that our guest, Raluca Topor, used to secure more clients.
Raluca Topor is a Career Accelerator and LinkedIn Marketing...
Episode 67: Inspiring 6-Figure Beauty Boss Series with Layla Hinchen
What you will learn from this episode:
- Find out what you need to keep going in the beauty industry
- Learn how not to be hard on yourself and still feel proud of the work that you do
- Tips on how to boost your confidence even if you are just starting
- Find out ways to get clients
Summary:
Are you a beauty professional that is a perfectionist? Do you find yourself always comparing your photos with someone who's been ahead of you in the industry? Do you feel like your work is never good enough?
Don't be hard on yourself. Just continue to learn and train more, but don't give up. You are not alone! Listen to Layla's journey to success.
Layla Hinchen started her career in the beauty industry in 2003 and has run a successful and well-established hair and beauty business since 2004. In 2006 Layla became an appointed permanent makeup trainer, teaching beauty to other salons and therapists across London, Kent, and Essex. Layla now offers a range of courses, providing...
Episode 66: Industry Trends for Your Beauty Business with Marisol Medina
What you will learn from this episode:
- Learn how to find opportunities in change and continue to move forward in your personal and business life
- Find out the three crucial points in scaling and growing your business
- Learn how much importance mentorship plays in your business success
Summary:
Are you learning to balance motherhood, family relationships, life, or any other challenge with running your beauty business? How do you rise beyond the struggles and keep moving forward personally and businesswise?
Look for the opportunities in change and with hopeful eyes to see that there's always something new that you can do to adapt and thrive. The key is to focus your energy where you get a return on investment with less overwhelm. Listen to our guest and find wisdom in what she shares.
Marisol Medina is the Microblading Hub creator, a digital consulting service for professionals in the permanent makeup field.
She is a past journalist that fell in love with digital...
Episode 65: How to Maximize & Monetize the Clubhouse Platform
What you will learn from this episode:
- Learn about the tips on how to maximize and make the most of the Clubhouse platform
- Find out how to do collaborations and partnerships to up your network and increase your net worth
- Find out client-attraction strategies and create easy to make lead generation magnets
- Discover many different ways to monetize the use of the Clubhouse platform
Summary:
Do you see value in building global partnerships? Is there an opportunity to position yourself as an expert in your industry? It's best to find out how the Clubhouse platform works best for your business. Here are tips that can help you maximize the use of this app.
Start with an intention. How are you going to give value to your audience? Think of collaborations and adding value. Then have an objective, a business strategy on how things will work out for your business. If you listen to a room, create three action steps you need to follow through and when you will do it....
Episode 64: Leadership in Your Beauty Biz with John Terry III
What you will learn from this episode:
- Find out the essential character qualities of a leader you need to embody to run a successful business.
- Get the action steps that help you have a daily transformation to become the leader who serves and grows.
- Discover ways to become an effective leader who adds value to the team and helps make them feel equipped and empowered to make a difference in the world.
- Learn about Warren Buffet’s way of prioritizing your day to get things done.
Summary:
How do you move from just having a successful life to one of significance that allows you to create a legacy that lives on for decades beyond your life?
The Blackbelt Leadership allows you to lead and live a life that empowers a new generation to make good choices to become a better version of themselves. Ultimately, this type of leadership makes a positive difference in the world around us.
John L. Terry III is a two-time martial arts Hall of Fame inductee, John brings...