Episode 11: 4 Stages to Growth in Your Beauty Business

Dec 05, 2019

Why you have to check out today’s podcast:

How are the four growth stages in your beauty business different from each other?
Learn why Facebook ads become more expensive on holiday seasons
What are other ways to strategically get cheap ads?

Summary

Every beauty business has different growth stages. It is equally significant to have clarity and be able to recognize these stages as it is to know how to act systematically on the problems that you will encounter. It's pivotal for a beauty professional to rise to the challenges of a growing company and surpass these stages.

This episode will discuss the Four Stages to growing your beauty business, how they are characterized by each other, and how to avoid getting stuck in each stage. Remember that no matter which stage you are in, what counts is that you do something every day to improve your business. If you only do even 1%, that would sum up to 365% in a year, and that's outstanding progress. Tune in to find out more of these stages and discover more ways to keep building your business.

“Stop building a million half-finished bridges. You need to build a whole bridge to get yourself to the other side. Focus on this one thing.”

- April Meese

Topics Covered:

02:08 – Making time to grow your business despite the holiday season and juggling personal and family matters

05:39 – The first growth stage

06:24 – The second growth stage

07:53 – What to do during the second stage

10:48 – The third and the most significant stage

15:27 – Reaching out to the client

13:38 – Changing means growing and evolving

17:49 – The last stage

18:42 – What happens when you get overwhelmed

20:25 – When Facebook ads get more expensive

22:41 – Recap of the four stages

26:05 – Call to action

Key Takeaways:

“Everybody is just one decision away from a completely different life.”

“When we get into action, that's when the momentum starts to go.” – April Meese

“Learners are earners, but the real moneymakers are the action takers.” – April Meese

“Don't let Facebook decide how to spend your money. You need to decide how to spend your money with the right targeting.” – April Meese

“We have to be more strategic on where we put our time and money because ads are going to be more expensive, whether it's local or Facebook and Instagram. You can still get cheap ads if you do Instagram story ads. There are ways of doing ads if you have to be doing it right and not wasting money. It's a good marketing message on point and a way for people to come to you. That's all in your marketing message.” – April Meese

“Your marketing needs to be focused. You need to be the power of one with your marketing power of one.” – April Meese

If you would like to get a FREE copy of my "Uncommon Strategies to Get Clients Now" where I share my signature Client Attraction Formula then click here for that PDF https://www.aprilmeese.com/client-attraction-formula

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Episode 11: 4 Stages to Growth in Your Beauty Business

Why you have to check out today’s podcast:

Summary

Stay connected with news and updates!

Stay connected with news and updates!

You're almost to greatness!