What you will learn from this episode:
In the world of permanent makeup, Amber Guthery stands out as a shining example of an artist who turned her passion into a thriving business. Her journey from being a talented artist to a successful entrepreneur is a testament to her determination and ability to adapt. She navigated the challenges of building a business, established her brand, and created a supportive team. Her story is a source of inspiration for anyone looking to grow in the competitive beauty industry.
In this podcast, we will explore the unique path that Amber followed, the challenges she faced, and the lessons she learned along the way.
Topics Covered:
01:57 - Introduction of Amber Guthery's
03:52 - From apprenticeship to entrepreneurship
06:30 - The importance of mentorship
11:24 - Developing team
12:57 - Challenges of being a business owner (payroll, admin, etc.)
16:45 - Creating a personal brand and not being in the shadows
19:19 - Losing clients to your apprentice if they leave your business
20:54 - Amber's valuable lessons from spending $30,000 with business coaching
26:00 - Observing employee's strengths and weaknesses
33:25 - Things she wished she had known earlier
37:24 - Advice for those who are struggling in the beauty industry
39:40 - Amber's upcoming events
Key Takeaways:
"It's really important to be watching and shadowing as much as possible. Seeing all the different cases and all the different scenarios, especially everybody's skin type is so different. There are days where I'm like, oh, I've never seen that before, but I've seen so many different situations at this point that I felt like that really helped me move along much more quickly." -Amber Guthery
"Business coaches are not cheap, nor should they be. Because if I would have learned all of that business stuff on my own, it would have taken me five years." -Amber Guthery
"Don't be afraid to reach out and ask for help because whether it's help with a technique, or even if you just need somebody to talk to. That is super important to have somebody to be able to bounce an idea off, talk out loud, vent to because we all need to vent." -Amber Guthery
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All Categories3 essentials for establishing higher prices
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a life with less stress and overwhelm
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