What you will learn from this episode:
Growing a business is not an easy job. There are plenty of obstacles, heartbreaks, and confusions, and even questioning yourself if you can even reach that goal.
This special episode of our show provides invaluable insight for those who are on their journey of building a beauty business. From the wisdom of Carla Ricciardone, based on her life experiences, you will learn how to gain confidence and credibility.
You will also hear about the focused mindset required and how it can be applied to your business.
Here's an episode about what it is like to grow your business with Carla Ricciardone, owner of Sculpted Studios.
Topics Covered:
1:14 - Carla Ricciardone's list of accomplishments
3:30 - Diving into the fundamentals of skills
7:00 - How Carla first started permanent make up
13:14 - Advanced training and the mindset to grow
15:43- Focusing your energy on one niche
17:43 - Looking at your overhead and financial numbers
20:18 - Staying authentic and honest in your marketing
26:35 - Be inquisitive and learn the deeper why
30:14 - Understanding the tools available
32:45- Make sure to get an experienced educator
34:24 - Her biggest teaching moment
40:03 - Failure is inevitable
41:20 - Know where your business is going to plan your exit strategy
43:00 - What's coming up for Carla
48:10 - How "A rising tide raises all ships" applied to her business
52:37 - Let's hear some good advice from Carla
Key takeaways:
"There is education out there and much more accessible than it used to be, so get that education and never think you're above it. It's not that it's beneath you, but it gives you a better chance." - Carla Ricciardone
"The strength comes from believing in your craft and believing in your skill set. You've got to take that training and that class to get you to the point where you feel like you can really dig in and learn a little bit for yourself. Learning is still a thing, so is research." - Carla Ricciardone
"Failure is inevitable, but you can find some beauty in there too and take advantage of that. Know that no one's business journey is perfect." - Carla Ricciardone
Join our mailing list to receive the latest news and updates from our team.
Don't worry, your information will not be shared.
Categories
All Categories3 essentials for establishing higher prices
4-point managing system that eliminates competition
a life with less stress and overwhelm
action steps you should take before investing in online classes or with a mentor
advantages of google ad versus facebook ad
and pressure for more pigment retention
anti-commision way to motivate your team
assuming the best of your employees
be the best at one service skill
believe that there is a leader within you
best ad format to start with and the combination to use
biggest game-changers in the money arena
boosting the beauty business bottom line
business growth during covid-19
business leveraging strategies
businesses dealing with crisis
clubhouse app partnerships and collaboration
clubhouse app. facebook ad changes
collaborate with other businesses
communicating with your clients
compartmentalize their life into personal and business
confidence-boosting practice skills
creates rapport and connection
dealing with fear and insecurity
develop an excellent money mindset
difficult conversations are so important
documentation for client gifts
effortless permanent makeup strokes
elevate your beauty business program
facebook ads and the best way to advertise
facebook live video transcription
five p’s at the start of the procedure
focus on building relationships
forgive and stop torturing yourself
formats and add-on options with google ads
free software for video editing
genuine intent beyond transactional
get more yeses and sales of your service
getting clients from google/seo
how to boost your youtube ratings
how to speed up your procedure time
importance in niching down in beauty business
increased income with less stress
just go forward and accept imperfections
leveraging hashtags in linkedin
long-term planninghone your skills
make your day better every day
managing business expectations
misconceptions about online business
more buyers not just followers
more exposure for your business
must know before starting permanent makeup
never leave this off of your cta
no-cost client-generation strategies
no-stress policy for drawing on client's eyebrows
overcoming clients’ objection
partnering with other businesses
partnerships and collaboration
permanent cosmetic professional
platform to grow your business
position yourself as the expert
pros and cons of running black friday special
protect your integrity and credibility
ranking higher in google searches
right questions to ask in your beauty business
see things from the lens of humility
sense of loyalty that comes into play
setting standards to keep on schedule
shy from discounts and do value-adding instead
standing up for what you believe in
strategies used in linkedin to secure more clients
successful entrepreneur mindset
surviving and thriving in your beauty business
tags: achieve a better work-life balance
tattoo artist turned permanent makeup artist
the value of global connections
time-saving process for priming the skin
tips and tricks for building a following on instagram
tips on how to maximize and make the most of the clubhouse platform
top 5 most downloaded episodes
tricks and how-tos to make use of linkedin
turn a bad situation into a blessing
turning social media followers into buyers
two most popular words used in advertising
under-promising but overdeliver
Recent Posts
50% Complete